I've heard of the Shiseido brand Benefique for years before hubby and I moved back to Tokyo in 2016. When we were in Tokyo though, to my surprise I couldn't find any Benefique products, with the exception of the one time when we were on a day trip with friends and accidentally wandered into a store displayed many cosmetic and skincare brands I haven't seen or heard of before, Benefique among them.
It wasn't until months after we'd moved back to the USA that I finally made the connection: Benefique is actually a boutique brand, as in only available through specialty shops, which totally explained why I couldn't find any Benefique products when I was checking out different drugstores in Tokyo!
So imagine my surprise when I was casually browsing Nordstrom Rack online and came upon a slew of Benefique products. Like, whaaa?! I added them all to my basket of course ^.^
