In reality, not so much. With sodium laureth sulfate as the 2nd ingredient on the list, surprisingly it doesn't foam very well at all, either as a shampoo or a body wash. Even more surprising is that despite not foaming well, it's rather difficult to rinse off, as if it's really concentrated or something. Overall, I found this product to be tricky business, because I would start off with a small amount, which doesn't seem to do much, which causes me to use more, and then comes time to rinse, it takes for freakin' ever and a half to rinse clean. Argh!































